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APB : APB SEPT 2014 VOL31 ISS9
NEWS & VIEWS September 2014 7 www.apb-news.com | SEPTEMBER 2014 | VOLUME 31 | ISSUE 9 LTE not in line to replace broadcasting 88 88 SYDNEY – SLR Productions has launched www.samfoxextreme- adventures.tv, a dedicated and interactive website destination for the comedy adventure series, Sam Fox: Extreme Adventures. Coinciding with the series premiere on Eleven in Australia, www.samfoxextremeadventures. tv features an innovative Google Earth functionality and utilises cus- tomised image and video content from the TV series. Users can search for hidden content items including animals, survival tips, family members, geographical locations and hidden treasure all located in sites featured in the TV series to uncover Sam Fox: Extreme Adventures images, video content or Wikipedia page links. Suzanne Ryan, executive pro- ducer and CEO of SRL Produc- tions, said: “By its very nature, the television series Sam Fox: Extreme Adventures lends itself to a Google Earth integrated and interactive website. We have worked very closely with The Project Factory to create this educationally fun Sam Fox environment and are thrilled to be seeing it go live today”. NEWS & VIEWS 6 CREATION 20 MANAGEMENT 26 DISTRIBUTION 32 Coalition declares anti-piracy success DUBAI – The Broadcast Satellite Anti-Piracy Coalition, set up in March 2014 by major Middle East broadcasters, satellite operators and ser vice providers, has claimed success in its battle against the re- gion’s pirate TV channels. The con- tinuous monitoring and reporting of intellectual infringements have seen a number of channels gone off air, said the coalition. Pandora TV launches UHD service SEOUL – Pandora TV, a South Ko- rean video-sharing website that hosts user-generated content, launched its own UHD online broadcasting service last month. The launch follows up on Pan- dora TV’s addition of a 4K UHD playback feature to its KM Player last January, which marked the “ first time” UHD broadcasting was introduced onto a video platform. Vietnam set for DTV HANOI – Vietnam is expected to complete its DTV switchover by next year, bringing with it higher quality TV programmes to some 22 million TV households, said Vietnam’s Ministry of Information and Communications (MIC). Viet- nam is using the DVB-T2 standard for the switchover, which will al- low one spectrum band to serve 20 channels, said MIC’s Authority of Radio Frequency Management. WORLD IN BRIEF 36 X-PLATFORM by shawn liew GENEVA – Long-term evolution (LTE) networks have the potential to be complimentary to traditional broadcast distribution mediums, but cannot be considered a real- istic alternative to wholly deliver broadcast content and services, says the European Broadcasting Union (EBU) in its latest technical report. The EBU Technical Report 027 presented the outcome of the “first-ever ” jointly conducted study by broadcasters and the mobile industr y, focusing on the capability of LTE eMBMS (Evolved Multimedia Broadcast Multicast Service) to en- able the use cases that are relevant to broadcasters, for example, the viewing of linear TV content on a tablet either at home or on-the- move. The EBU found that while the examined use cases in the study www.samfoxextremeadventures.tv is a dedicated and interactive website destination for the comedy adventure series, Sam Fox: Extreme Adventures. TORONTO – The allocation of digital TV (DTV) and sat- ellite distribution spectrums cannot be compromised, the World Broadcasting Union (WBU) has cautioned. The WBU is adamant that in specific regards to DTV, current spectrum allocations at UHF frequen- cies (470-694/698MHz) should be maintained, while recommending that contiguous spectrum be allotted in the bands assigned to the broadcast service. The WBU also does not support any change to the current spectrum allocations at C-band or extended C- band satellite distribution frequencies, stating: “The use of downlink spectrum allocated at C-band (3.7-4 .2GHz) or extended C-band in the fixed-satellite service is es- sential to operations of broadcasters around the world.” The WBU’s call is a timely reminder to broadcast- ers that come WRC-15 next year, the International Telecommunications Union (ITU) will hear the case Sam Fox goes interactive — from a technical point of view — c ould in principal be enabled by LTE eMBMS, further development is required. Darko Ratkaj, senior project manager, Technology & Inno- WBU: Preserve spectrum for broadcasting vation, EBU, explained to APB: “eMBMS is essentially a bandwidth optimisation technique within LTE and a fully-fledged media delivery system. Broadcast distribution remains the most effective method to transmit content to mass audiences. p01-09_nv.0914.indd 7 20/8/14 5:34 PM
APB AUG 2014 VOL31 ISS8